Unfold Your World
To launch the Fold3 and Z Flip3 we showed that they give you an experience like no other.
SAMSUNG - OGILVY NEW YORK - ART DIRECTION 
DIRECTED BY FELIX BRADY






















We created a series of out of homes showing entirely new ways of watching, working, playing, capturing and connecting.
 PHOTOGRAPHY BY NADINE IJWERE





















Ahead of the launch, we created a teasers film questioning has your “good” phone really been good enough? Then after the launched we announced new customizable color ways.  
 FILM BY DE-YAN












The End